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Product localization

App Localization That Survives the Interface

App screens are short, but the context behind them is not. We localize navigation, onboarding, permissions, notifications, store text and support copy with the user journey and release constraints in view.

What has to be controlled

UI context

Strings are reviewed with screen purpose, character limits and neighboring controls in mind.

Variables & tokens

Placeholders, format strings and code-like elements are protected from accidental translation.

Store presence

App-store titles, descriptions, screenshots and release notes are treated as conversion content, not leftover text.

Release QA

Localized builds are checked for truncation, directionality, broken layout and obvious functional language defects.

Scope it before production starts

Send representative files or access to the build, target locales, release date, reference terminology and the person who can answer product-context questions.

A useful quote starts with useful context

A small representative sample is usually enough to expose the real constraints. Share that before the full export and we can shape the workflow around the product.

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